Experience-Is-King

Today ‘Social Networks’ are a way of life. We see it in every possible web based service or application that we use. Sometimes we even wonder if all these ’sociability’ actually serve their purpose in our respective information environments. So is ‘Social Networking’ only a business model for advertising revenue? There is more to the [...]

If you are wondering what is the McDonald’s connection with web applications, let me clarify that this is not about the offerings. I intend to discuss the kinds of experiences a brand, either emerging or long established, promise to offer to the customer or the user. McDonald’s is more a case in [...]

Termed as one of the brightest ideas in search customization, Yahoo Pipes, was launched sometime back in late ‘07. Indeed the promise was arresting. A novel and exponentially powerful mechanism to customize, aggregate, process the information on the web and possibly create a channel of communication or media that has all the cumulative powers [...]

Planning to visit this conference in Bangalore. It sounds interesting and may be first of it’s kind in India.
WEB INNOVATION 2007 will be the forum for Designers, Developers, Product Managers, Entrepreneurs, Enterprise, VCs, Marketing Specialists, Strategists, Consultants and others to understand the WEB 2.0 tools, trends and technologies better in order to harness endless business [...]

Today’s demanding business environments are asking for more….more benefits to the customers, more intelligence from mining knowledge repositories, more choices appearing in the custom search result. And the so-called ‘expert systems’ are trying to do just that. Decoding complex user intentions into readable machine language and serving up more and more relevant information. Programs are [...]

“As happened with the web, the business models come later.”
the classic example of Clayton Christensen’s innovator’s dilemma. When HTML came out everybody said “Hey this is so crude, you can’t build rich interfaces like you can on a PC - it’ll never work”. Well it did something that people wanted, it kind of grew more [...]

I recently came across this quote: “Dial tone is a fabulous metaphor for one of the key principles of Web 2.0, which I’ve called “the architecture of participation,” but which might also simply be described as the design of systems that leverage customer self-service…” - Chris Shiflett
It means something very simple yet very fundamental about [...]