May 14, 2009
Customer Experience Strategy By Design. Case Study of TeliaSonera
Filed under : Consumer behavior, Design method, Experience Design, Innovation, Mobile, User Experience, design
Recently I found this good case study on how create a customer experience strategy by design. I particularly liked the way the experience attributes were synthesized through a thorough design process.
January 18, 2008
McDoland’s Vs. Facebook, Am I Lovin’ It?
If you are wondering what is the McDonald’s connection with web applications, let me clarify that this is not about the offerings. I intend to discuss the kinds of experiences a brand, either emerging or long established, promise to offer to the customer or the user. McDonald’s is more a case in [...]
Kaushik is interested in new
forms of interaction, economy, information, perception & innovation. Email: kaushik.t.ghosh[at]gmail.com
Recent Comments
- Clouds for the Masses? (1)
- Leopard Lamp Shades: I guess this is as good a place as any tolet you know. I tried to subscribe...
- ‘Social Translucence’ in Our Everyday Web ‘Places’ (4)
- sandrar: Hi! I was surfing and found your blog post… nice! I love your blog.
Cheers!...
- sandrar: Hi! I was surfing and found your blog post… nice! I love your blog.
- Customer Experience Strategy By Design. Case Study of TeliaSonera (6)
- carlos9900: Pretty sweet presentation, and of course blog. I’ll also keep an eye on it.
- Illuminated Magnifying Glass: Cool blog, like what I read. Will be back to read more. Adding to...
- suction cup grab bars: Hey this is good stuff. So glad you posted. I like reading blogs like...